Welcome to your Industry Body

The Giftware Association is at the heart of the UK's gift and home industry

the giftware association

With over 75 years' experience, we are the voice of the industry

We support, connect, and educate businesses of all sizes on their journey. By becoming a member you will be able to take advantage of our wealth of knowledge, experience, and network of industry experts. We can help you and your business thrive.

More about The GA

Join us to start benefitting from our support . 

The GA is at the heart of the gift and home industry and is best place to connect you with the right people and services to build your reputation and to help your business thrive.

We are Creative

Experience internationally recognised awards, competitions, marketing support, networking events, new creative opportunities, podcasts, and collaborations.

We are Protective

Experience Copywatch, legal and HR advice, product testing support, and new product launch advice.

We are Community

Experience regular meet-ups both in person and online, where you can network with your peers, learn, share knowledge and come together as one community.

We are Connected

Experience the benefits of our enormous level of expertise. The GA connects you to experts, suppliers, retailers, and service providers – all with one goal: to help your business grow.

We are Education

Source specialist and evergreen content within our resource library where you can learn 'how to'  upgrade your business skills with our expert knowledge.

We are International

Experience our specialist International Department with links to Government, the Department for Business and Trade and International Shows. They are able to help with all kinds of international trade issues.

Our Members

Explore a multitude of established companies from start-ups, manufacturers, and retailers to service providers within the industry who are members of our association. We offer invaluable advice and assistance to everyone in our industry.


Our Events

Experience regular meet-ups both in-person and online where you can network with your peers, learn, share knowledge, and come together as one community helping others in our industry. Our events are one of our most popular member benefits, designed to connect, inspire, and engage our community.

Check out our library of past events and view our calendar to see what is relevant to your business and what events we have coming up

Our Patrons and Partners

Our Patrons and Partners stand with us to deliver opportunities to the entire industry.

Find Out More

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Who is The Giftware Association?

The Giftware Association (The GA) is the UK’s dedicated trade body for the home and gift industry. Our team is a constant presence at major trade shows both domestically and internationally, offering unparalleled business support and insights. We are committed to fostering an environment where the home and gift sector doesn't just survive but thrives.

What business support does The GA offer?

The GA provides comprehensive support across all facets of business, combining direct assistance with access to a network of industry-specific experts and service providers. Our members benefit from exclusive educational resources tailored to the unique needs of the home and gift industry, suitable for businesses at every scale.

How does The GA support retail opportunities?

The GA leverages its extensive network, including the prestigious Gift of the Year awards, to connect members with key retail opportunities. We provide strategic retail advice and can facilitate valuable introductions, helping members expand their market presence effectively.

Is there a mentoring scheme available through The GA?

Our expert network offers mentoring in diverse areas such as retail expansion, international sales, import/export, legal issues, HR, and marketing. This access is designed to equip our members with the knowledge and strategies needed for substantial growth and development.

How is The Giftware Association connected to the Gift of the Year?

The GA hosts the Gift of the Year awards, the industry’s most recognized accolade, offering participants exposure to a wide audience of buyers, press, and industry specialists. This event provides a significant platform for brands to highlight their innovations and capture market attention.

Can I receive a rebate on exhibition space at major fairs?

Members of The GA benefit from our longstanding partnership with Hyve, receiving up to 5% back on the cost of exhibition space at major events like the Spring and Autumn Fair. Terms and conditions apply, and we encourage members to contact our team for more details.

Are there additional financial benefits for GA members?

Membership in The GA unlocks a variety of cost-saving opportunities. Enjoy discounts on hotel bookings, reduced entry fees for the Gift of the Year awards, savings on selected trade shows, and complimentary initial consultations with a range of professionals including legal advisors and marketing experts.

What events and networking opportunities does The GA provide?

The GA hosts a range of events, from 'Sharing Lunches' where members can connect with industry peers, to webinars and podcasts. These gatherings are key opportunities for members to engage with industry experts and translate these connections into business growth.

Is there marketing support for GA members?

Upon joining, members are featured in our ‘Member Spotlight’ which introduces them to our extensive network of buyers, press, and industry influencers. Members also receive a personalized profile on our website and can access bespoke marketing services tailored to their specific needs.

How can I influence industry changes as a GA member?

Our CEO, Sarah Ward, represents the association in influential forums, including parliamentary meetings, advocating for changes that benefit our sector. As a member, your voice contributes to these discussions, shaping policy and practice in the industry.

What other benefits does The GA offer?

The GA provides a bespoke service tailored to the specific needs of each member. To discover the full range of how we can support your business, please reach out to us at enquiries@ga-uk.org or call 0121 237 1105.