Code of Conduct

the giftware association

Members of The Giftware Association are required to abide by the following rules and regulations as stated in the Code. They Should:

  • Acquaint themselves with and comply with all legislation, regulations, and EU directives that apply to their business including, but not limited to, those that relate to product safety, e-commerce, distance selling, online trading, trade description, sale of goods, advertising, consumer protection, health and safety, data protection and employment law and any other legislation, regulations, and directives specific to their business.
  • Undertake not to infringe any form of copyright, design right, trademarks, or any other intellectual property rights of any third party.
  • Offer mediation to other parties, when so required by The Giftware Association (The GA), in cases of genuine disputes which cannot be mutually settled otherwise, before proceeding to law.
  • Clearly display on all relevant documents, or make available to customers, applicable terms and conditions of trading.
  • Ensure that all advertisements of products and services in all media, including online, conform to the codes set by the Advertising Standards Authority.
  • Deal promptly, and at an appropriate level of management with complaints from customers.
  • Recognise the importance of good relations and effective communication with sales agents and comply with the EC Commercial Agents Directive 86/653/EEC and the UK Commercial Agents (Council Directive) Regulations 1993.
  • Ensure that sales agents know the Members’ Terms and Conditions of Trade’ and have adequate information to well represent the reputation and interest of the members.
  • Ensure that exhibition stand cards, retail window stickers, and any other marketing media, including online, bearing The GA logo shall at all times uphold the reputation of the association and its members.
  • Undertake to maintain the highest level of integrity, honesty, and business ethics.
  • Support, abide by and uphold the Articles of Association and objectives of The GA and this Code of Conduct. Data Protection Policy.
  • As part of your membership of The GA we will retain your details for the purpose of sending you information by post, fax, telephone, or email about GA services and membership benefits. Unless you have already advised us that you do not wish them to be released, we may also supply your details in response to enquiries, in accordance with our key role of promoting members’ services and products, and we may list your details on The GA’s website.
  • We may also disclose your details to third parties who have agreements with The GA for the delivery of membership services and benefits. The GA and the third parties may contact you by telephone, mail, or email. The GA undertakes not to sell your details for any purpose. If you do not wish your details to be used in accordance with this policy, please advise The GA.