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the giftware association


Retaissance’s new international trade package utilises a broad network of partners and
contacts to provide a full portfolio of services to help British brands establish and promote
themselves abroad.

The new package comes following enhancements to the Department for International Trade’s
ESIF initiative to support UK businesses in exporting their products abroad, and is eligible for
up to £18,000 of pound-for-pound funding from the DIT in 2021.

Several versions of the package are available, each tailored to a retail subsector, in line with
Retaissance’s aim to facilitate trade across all areas of retail, and support the industry in its
recovery efforts following the impact of the pandemic. Each one features a mix of industry
associations, trade publications, event organisers, direct-to-consumer marketplaces and
agencies to support the product development, research and logistics needed to enter other

Brands will be able to set a budget for their package, then pick the services they want,
depending on the goals they want to achieve and countries and markets they want to export
to. Retaissance’s wholesale managers will be on hand to provide advice, as well as additional
support with approaching new stockists.

Cathie Osborne, Founder and Managing Director of Retaissance, said: “The trading conditions
in 2021 are likely to be challenging, and some businesses and geographies are going to be
affected more than others. A large number of Retaissance clients are now looking at
expanding overseas to diversify their risk and generate additional revenue in other countries,
and we want to do what we can to support these efforts.”

“To build a stronger retail industry, we need to make a collaborative effort to support our
ecosystem. At Retaissance, partnerships are key and we’re working with top providers in all
retail categories to deliver an unmatched blend of services – including FashionUnited, Top
Drawer, Spring Fair, Pure London, HOMI, Maison&Object, Playtime Paris, First Insight and
Drapers to name a few.”

“2021 is an amazing opportunity for you to investigate international markets and take
advantage of government funding opportunities to support your investment and help you get
even more value from your budget.”

To find out more, call 01606 822 943 to speak to a Retaissance export advisor. Alternatively,
you can email to request an information pack detailing the partners
and full range of services eligible for funding.

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