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the giftware association
How to use PR to reach more customers in 2023

With a recession looming, it's more important than ever to keep your brand and products front and center in the minds of consumers. You want to make yourself known while building trust with potential customers.

If your goal is to increase visibility and reach more customers in 2023, PR can help you achieve this. And in this workshop, Rosie Davies-Smith, the founder of PR Dispatch, will show you how. Rosie will cover:

 

Why having a solid long-term PR strategy is vital for gifting businesses that are focused on the future
Why now is the time to hit the ground running with PR
Some of the key trends for 2023 and what the product-focused UK press will be working on over the next few months
How consumers are feeling and press coverage can influence their purchase decision
How to use press coverage to build credibility and trust
Why PR is crucial for wholesale and stockists


 
Rosie's bio:

 

Rosie Davies-Smith is the founder of PR Dispatch - the UK's first affordable PR platform supporting hundreds of product-based businesses to confidently pitch to the press in just 60 minutes each week. 

 

Thousands of pieces of press coverage have been generated through PR Dispatch for product businesses allowing those brands to build awareness and credibility at a fraction of the cost of working with a PR agency. 

 

Rosie has been supporting gift brands with PR since 2011 and in 2019 she was named the UK's top PR advisor by Enterprise Nation.

Video

How to use PR to reach more customers in 2023

If your goal is to increase visibility and reach more customers in 2023, PR can help you achieve this. And in this workshop, Rosie Davies-Smith, the founder of PR Dispatch, will show you how

Price: Free