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the giftware association


In this episode we welcome Julie and Karin from Hyve Group, the company behind some of the world's biggest events and trade shows, including landmarks of the gift industry, Spring & Autumn Fair. Today however, we only lightly touch on those events as we were keen to focus on their brand new wholesale market place that launched in May. It's been a roaring success so far, and no surprise - Hyve hold great trust within the industry and are perfectly positioned to match buyers to suppliers. 

Welcome to the Product-Cast, aka the Prod-Cast, brought to you by Gift of the Year and supported by the Giftware Association. The podcast shines a spotlight on the UK’s thriving gift industry, providing insight into all aspects of the creative and sales process, from concept to retail and everything in between.

Each week you will meet a new key player from retail or supply and learn about their role within their business, their insights on the industry and, of course, to talk about their entry or previous winner in the Gift of the Year awards.

The Prod-Cast is hosted by Alex Ryan - a marketing consultant and a gift/product marketing expert having spent 6 years as Head of Marketing at Paladone Products Ltd before launching his own agency, Marketing 101.

The Gift of the Year awards are the most highly respected industry accolades, aimed at recognising the best new products, talent and inspiration in our industry each year.

The Giftware Association is at the heart of the UK's gift and home industry with 70 unique years' experience. Listening to your needs and finding solutions to your problems. We can help you make money, save money and save time with our knowledge and contacts within the industry.


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