We are thrilled to announce our incredible win at last night’s Gift of the Year Awards, where we proudly took home the Branded Gift of the Year trophy for our hugely popular Gruffalo Collection, licensed by Magic Light Pictures.

This award is a testament to the passion, creativity, and dedication that goes into every product we create. The Gruffalo Collection has been a phenomenal success, selling out thanks to the love and support of our loyal customers and retail partners.

As we celebrate our 15th birthday this year, this win feels especially meaningful. It’s a moment of recognition not just for this collection, but for the journey we’ve been on as a brand.

The awards night was a truly unforgettable evening—full of joy, connection, and inspiration. A heartfelt thank you to everyone who shared in this celebration with us. Your support made the night even more special.

Here’s to many more years of bringing joyful, imaginative gifts to families around the world.