News & Articles

the giftware association

Blade and Rose to launch their first PaddingtonTM Apparel Collection

Having won a ‘Gift of the Year Award’ in 2022 for their first ever licensed collection, Blade, and Rose, felt that the Paddington brand perfectly fitted their portfolio. The collaboration’s first launch is set to go live in October 2023 and include their iconic, ‘design on the bum’ leggings, a lovely top, and socks.


Blade and Rose ensure all their products comply with Oeko-Tex Standard 100, and all their suppliers are SGS or BSCI compliant ensuring the softest and safest fabrics for the consumer.


“Our Paddington offering further expands our licensed product portfolio and we know that our many thousands of fans are going to love this gorgeous new collection” Amanda Peffer, Owner, Blade, and Rose.


We are delighted to expand our baby apparel offering for Paddington with this lovely collection from Blade and Rose, says Rachel Clarke, SVP Licensing & Retail UK, The Copyrights Group (a STUDIOCANAL company). “We look forward to seeing little cubs everywhere go on many adventures in their new Paddington leggings.”


For further information please contact



Blade and Rose are owned by husband and wife, Amanda, and Jon Peffer, they founded the company in 2010. Their design and distribution centre are based in their hometown of Kendal in the Lake District.







About The Copyrights Group (a STUDIOCANAL company)

The Copyrights Group, part of the European leader in film and series production and distribution STUDIOCANAL (a Canal + company), owns and manages the PaddingtonTM IP and official stores. It is a full-service international IP development agency and consultancy offering strategic worldwide brand development, licensing and retail expertise.

The company develops a 360-brand strategy for Paddington based on raising awareness for the character worldwide. Alongside reaching millions on social media, Paddington’s global reach has also helped UNICEF raise millions for children in need through branded fundraising products since 2020. The Copyrights Group keeps expanding Paddington’s licensing program in all key categories including experiential.

About PaddingtonTM

For 65 years, British-born writer Michael Bond has delighted readers all over the world with his stories about Paddington, the bear from Peru, famous for his love of marmalade. The kindness and humour in the stories appeal to children and adults alike, ensuring Paddington's enduring popularity from one generation to the next.

HarperCollins Children's books have published Paddington's adventures continuously since 13th October 1958 when, as William Collins, they first introduced A Bear Called Paddington to the world.

Since then, Paddington’s adventures have been adapted several times for television and at the end of 2014 Paddington made his debut onto the big screen, a further film Paddington 2 followed in 2017 with a third in the works. The movies were produced by STUDIOCANAL, European leader in production, distribution and international sales of feature films and series, part of CANAL+ Group, major player in the creation and distribution of content worldwide. In 2020, a brand-new Paddington TV series designed for a pre-school audience, The Adventures of Paddington launched on Nickelodeon, introducing him to a whole new set of fans.

© Paddington and Company Limited/Studiocanal S.A.S 2023

PaddingtonTM and PBTM are trademarks of

Paddington and Company Limited

Licensed on behalf of Studiocanal S.A. by Copyrights Group

Go back